Abu Dhabi, UAE – 02 July 2026: With more than 25 years of experience across public relations, public affairs, strategic communications, and business growth, Tala Abu Taha has joined Abu Dhabi-headquartered 9Yards Communications as Chief Growth Officer. She previously held senior leadership roles at multiple regional and global agencies, driving growth across multiple communications verticals.
Bringing a raft of skill sets to her new role, including C-suite and institutional counsel, Tala’s experience includes serving as Communications Director for the Qatar Foundation via BLJ Worldwide, as well as public diplomacy and governance with Aktis Strategy (UK) and Coffey International (USA).
In her new role, Tala will lead the company's regional and international growth efforts by supporting the growth trajectory of its offices in London, Cairo, and New York, in addition to strengthening strategic partnerships with clients. She will also work to support the development of the company's services in line with the priorities and requirements of the public and private sectors across regional and global markets.
About 9Yards Communications:
9Yards Communications is a leading marketing and communications agency headquartered in Abu Dhabi, UAE, with offices in Cairo, London, and New York as of 2026, and is a participant in the United Nations Global Compact, adhering to its principles-based approach to responsible business. With a broad portfolio of both government and private-sector entities and companies in the UAE and the MENA region, 9Yards Communications comprises a 150-strong team of marcoms professionals across multiple marketing disciplines. These include integrated strategic consultancy, event management, public relations, advertising, multimedia production, media buying and digital media. 9Yards Communications’ strategy also aligns with the vision of the UAE leadership’s economic goals for diversifying the economy, encouraging innovation, and adopting long-term growth strategies in the business sphere. For more information, please visit www.9Yardsglobal.com.
About 9Yards Holding:
9Yards Holding is a strategic ecosystem of companies dedicated to marketing communications, x media production, artificial intelligence, and client capability development. Headquartered in Abu Dhabi, the group brings together six complementary entities: 9Yards Communications, 9Yards AI, 9Yards X, 9Yards Pictures, 9Yards Academy, and 9Yards Prime – all under a unified model designed to help organisations turn intent into impact. Catering to governments, corporate enterprises, and leading regional and international brands, 9Yards Holding integrates strategy, creativity, technology, and applied intelligence to deliver measurable outcomes at scale. Through its interconnected ecosystem, the holding group enables organisations to access services that can navigate complexity, strengthen performance, and shape meaningful influence in increasingly dynamic and ever-changing business environments. With operations across the Middle East and an expanding international footprint, 9Yards Holding continues to redefine how communication and intelligence work together to create lasting value.
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