Retail & Fashion

Are Unlit Artificial Christmas Trees Wholesale Worth It?

— Unlit artificial Christmas trees offer cost savings, fewer returns, and more decorative flexibility for retailers and event planners.
By Emily WilsonPUBLISHED: August 8, 16:48UPDATED: August 8, 16:51 13040
Wholesale unlit artificial Christmas trees stacked for holiday sales

It is almost time to celebrate the holidays, and the companies start organizing the attendants of the seasonal spurt; there is always a demand for unlit artificial christmas trees wholesale. It is important to stock early as a retailer, event planner, or even decor wholesaler.

Save More on the Upfront Cost

It is one of the largest considerations of any wholesale decision. Pre-lit trees are usually more expensive due to the fact that they have a lighting system. By adopting the unlit variety, you do not have to spend on the wiring or bulbs, and other assembly costs.

When you order large quantities in bulk of its unlit artificial Christmas trees you can decrease the price on each one. This will translate into low prices for the customers and high margins for the retailers. You are also able to re-allocate the savings into the next seasonal features, such as ornaments and lighting accessories, or gift sets.

Fewer Product Issues, Fewer Returns

Faulty lights happen to be one of the most prevalent issues with pre-lit trees. One damaged light or wire is enough to spoil the entire display. To retailers, this can be very costly in terms of product returns, replacements, and dissatisfied customers. In case any of these parts do not work, customers will end up returning the whole tree.

Trees that are not lit do away with that risk. No electronics would leave fewer opportunities for faults. That results in an easier after-sales experience involving less customer support and fewer complaints. With high volumes, you want to make sure that there is the slightest drop in returns since it can affect your bottom line significantly.

More Flexibility for Buyers

Customization is yet another large benefit of unlit trees. The customers desire the ability to decorate their trees according to their taste or the theme of the occasion. Some are more fans of warm white lights as well, while there are those who are willing to see more jazzy colors or themed variations. Pre-lit trees fix the customers into a single lighting scenario.

Long-Term Use and Value

Artificial trees are long-term investments, and it would happen that the artificial trees that are not lit last longer than the ones that are lit. The object itself, the tree, will last for years with precaution and can have no burned-out lights or wire outages.

This is why unlit trees are a great option for event companies, venues, and decorators that use the same decorations year-on-year. A tree might not sell one year, but it will still be worth its value, and it can be sold or used during the next holiday season.

Final Thoughts

Then, should you buy cheaper artificial Christmas trees without lights? Absolutely. They are cheaper initially, have fewer technical problems, and allow customers to be freer in their decorations. It is more convenient to pack, transport, and service them, and this is why they are an intelligent long-term solution to any business.

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Emily Wilson

Emily Wilson is a content strategist and writer with a passion for digital storytelling. She has a background in journalism and has worked with various media outlets, covering topics ranging from lifestyle to technology. When she’s not writing, Emily enjoys hiking, photography, and exploring new coffee shops.

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