Pierre Schoeman and Duhan van der Merwe: Rugby Stars Turn Entrepreneurs

Two of Scottish rugby’s biggest names are making waves off the pitch as well as on it. Pierre Schoeman and Duhan van der Merwe, both originally from South Africa but now vital cogs in Scotland’s national team and the British & Irish Lions, have launched a whisky venture called Against the Grain, tapping into their deep passion for Scotch.

From Springboks Hopefuls to Scotland

Born near Kruger National Park, Schoeman dreamed of playing for the Springboks. But a move to Edinburgh in 2018 brought new opportunities. Residency rules—tightened in 2018 but relaxed by a COVID grace period—allowed him to qualify early, leading to his Scotland debut in 2021 and eventual selection for the Lions Tour 2025.

Originally hailing from George, Van der Merwe, who joined Edinburgh in 2017, became Scotland’s record try‑scorer and a Lions selection as well. His transformation from South African hopeful to Scottish rugby icon is mirrored in their business ethos: relishing the chance to go against the grain.

Crafting Scottish Whisky

The duo’s whisky brand, Against the Grain, draws its name from their personal journeys—leaving South Africa for new lives in Scotland. Their first batch of limited-edition whiskies sold out fast. 

Now comes Hirundine, a 12‑year-old Speyside single malt aged in ex-bourbon American oak. It’s described as smooth and full-bodied, with notes of vanilla, honey, and soft spice—perfect for sharing around a fire in Scotland or South Africa.

Buzzworks, a major Scottish pub and restaurant group, recently signed a deal to stock Hirundine across all 21 of its venues—showcasing the brand during Six Nations matches.

A Love of Culture—and Connections

Both men clearly care about more than just profit. Van der Merwe got emotional when he saw their whisky displayed in Edinburgh Castle’s shop, calling it a symbol of cultural pride. Schoeman echoed that sentiment, noting the hard work and resilience that built their brand—values familiar from rugby.

They’ve even teased star-studded partnerships, with actor Sam Heughan, Hollywood’s Gerard Butler, and tall screen presence Martyn Ford jokingly mentioned as potential collaborators.

Looking Ahead

For this duo, their venture into whisky and business is more than just a side project. It’s a strategic play for life after rugby, with both players stressing whisky is still a passion rather than a distraction. However, they give credit to their wives, Charissa and Nika, for managing things behind the scenes. With roots in two cultures, they’re bridging worlds: a Scottish whisky made with South African spirit.