Top Guest Posting Platforms

Guest posting is the practice of publishing original articles on third-party websites, blogs, or online media outlets. This strategy has long been an essential part of content marketing and SEO. It helps companies earn high-quality backlinks to improve search engine rankings, reach a wider audience, and build an expert reputation in their niche.

The top guest posting platforms are websites with strong traffic, high authority, and loyal readership. Publishing content on such platforms allows businesses to attract targeted visitors, strengthen their brand, and boost credibility with potential customers.

Key Criteria for Choosing a Guest Posting Platform

Before submitting a guest article, it’s crucial to evaluate the platform itself. Not every site will deliver the same value for SEO and brand growth. Here are the main factors:

1. Topical relevance

The platform must match your niche. If you’re promoting finance, it’s better to publish on sites about banking, investments, and business rather than on food blogs.

2. Traffic and audience

The more unique visitors the site has, the higher the chance your article will be read and your links clicked. Also consider audience geography: if your product targets Eastern Europe, a site with mostly U.S. traffic won’t be effective.

3. Domain authority

Check metrics such as DR (Ahrefs), DA (Moz), and trust scores. The higher the authority, the more weight the backlink carries and the greater the SEO benefit.

4. Publishing conditions

Some sites allow free posting, while others operate only on a paid basis. It’s important to clarify whether registration is required, how long moderation takes, and what content guidelines apply.

5. Link types

Platforms may allow dofollow links (passing SEO value) or restrict posts to nofollow links (neutral for SEO). Ideally, choose sites that allow a natural mix of both.

6. Reputation and activity

Check if the site is regularly updated, has active readers and comments, and isn’t overloaded with spam. Posting on “link farms” or dead blogs won’t help and may even harm your SEO.

Top Guest Posting Platforms

1. Gogetposts.com

A leading platform for guest posting with a large catalog of sites across niches and geographies, including business, finance, iGaming, media, and more. It offers a user-friendly interface, transparent pricing, and fast campaign setup. Ideal for both SEO growth and brand reputation.

2. Prnews.is

A service focused on publishing in online media and news outlets. Best suited for PR campaigns, press releases, and expert columns. Great for companies looking to strengthen reputation and reach media audiences.

3. Prposting.com

An international guest posting marketplace featuring over 40,000 websites worldwide. Offers detailed filters by DR, traffic, language, and price. A powerful tool for SEO agencies and businesses running large-scale campaigns.

4. Collaborator.pro

A popular Ukrainian platform for article placements and advertising. It provides affordable prices and a wide choice of quality websites, making it a good option for Eastern European markets.

5. Icopify.co

A straightforward marketplace for guest posts and backlinks, known for its simple interface and extensive site selection. Great for quickly scaling SEO campaigns.

6. Vefogix.com

A modern link-building service offering flexible pricing and favorable terms. Suitable for niche projects and startups seeking to build a link profile affordably.

7. Serpzilla.com

A large SEO platform for buying links and guest posts. Offers automation and analytics, making it a strong choice for complex SEO campaigns that require scale and tracking.

8. Guestpostsale.com

A marketplace for buying and selling guest posts. Simple to use, affordable, and popular with SEO specialists and webmasters.

9. Backlinkworks.com

An established international service for selling backlinks and articles, widely used by English-speaking SEO agencies. Known for fast delivery and straightforward ordering.

10. Linkhouse.net

A European platform with a wide selection of websites and advanced analytics tools. Perfect for Western market projects aiming for long-term SEO results.

Pros and Cons of Popular Platforms

1. Gogetposts.com

Pros: large catalog (including iGaming and finance), transparent pricing, fast publishing, direct work without intermediaries.
Cons: no free posting options.

2. Prnews.is

Pros: access to top media outlets, strong reputation boost.
Cons: expensive, limited SEO backlinks.

3. Prposting.com

Pros: huge selection of global sites, advanced filters, automation.
Cons: higher pricing, competition for premium sites.

4. Collaborator.pro

Pros: affordable pricing, strong selection for Eastern Europe.
Cons: weaker representation on Western markets.

5. Icopify.co

Pros: simple, fast, affordable packages.
Cons: variable site quality.

6. Vefogix.com

Pros: flexible pricing, good for smaller budgets.
Cons: smaller site catalog compared to leaders.

7. Serpzilla.com

Pros: scalable, automated, lots of donors.
Cons: wide variance in quality, requires filtering.

8. Guestpostsale.com

Pros: affordable, easy search.
Cons: many low-authority sites, limited metrics.

9. Backlinkworks.com

Pros: fast delivery, strong for English-speaking markets.
Cons: link quality may not match modern SEO standards.

10. Linkhouse.net

Pros: excellent for Western markets, quality sites, built-in analytics.
Cons: higher cost compared to competitors.

Best Practices for Publishing a Guest Post

1. Provide expert content

Your article should bring real value: tips, case studies, analysis. Thin or purely promotional content is often rejected or ignored.

2. Ensure uniqueness

Each guest post should be original. Duplicate content won’t help SEO and can hurt your credibility.

3. Insert links naturally

Use branded anchors, naked URLs, or LSI phrases. Avoid over-optimization with purely commercial keywords.

4. Use formatting

Add headings, lists, tables, and visuals to improve readability and SEO performance.

5. Follow platform rules

Respect word counts, style guides, and link limits. Always check site guidelines before submitting.

6. Engage after publishing

Reply to comments, share the article on social media, and cross-link it from other platforms. This increases visibility and positions you as a valuable contributor.

Common Mistakes When Choosing Platforms

• Focusing only on the number of links instead of quality.

• Ignoring topic relevance between your niche and the host site.

• Relying solely on free platforms like Medium or LinkedIn.

• Publishing low-quality content without value for readers.

• Not checking site metrics such as DR, DA, or traffic.

• Overusing commercial anchors like “buy cheap” or “order now,” which can trigger filters.

Conclusion

Smart guest posting is an investment in business growth. Publishing on platforms such as Gogetposts.com, Prnews.is, Prposting.com, Collaborator.pro, and others helps achieve SEO, PR, and marketing goals simultaneously.

The key is to focus not just on cost but also on site quality, audience, and authority. By using trusted services, creating expert content, and following a consistent link-building strategy, you can boost your rankings, strengthen your brand reputation, and generate a steady flow of targeted traffic.

If you’re just starting with guest posting, Gogetposts.com is an excellent first choice, combining convenience, quality, and scalability.